His startup, PashuSOS has expanded to 38 districts of Bihar and is growing across the country; which saves millions form an nocturnal emergency eliminating that a midnight crisis his going to cost them their “livestock ATM”.

Animal husbandry, a term that can barely be known except literal-minded rural India,- cattle are not mere animals but the chief income and well being provider of a family.

But security is just a thread in rural Bihar!!

Putting an end to the two approaches, while urban India was moving ahead with instant healthcare measures, rural farmers were still stranded in wait for any medical help at those hours leaving their livestock lost to non availability of medically safe options which had become life claiming that night.

Enter PashuSOS (under OYMOM HEALTH PRIVATE LIMITED)

A health tech start dating back to Patna, Bihar, without whom this narrative would be entirely different; a platform creating ‘bottom up’ infrastructure within the domain of healthcare for animal meat that provides professionals treats veterinary emergencies with the urgency they receive and/or care.

On the ground, thousands of farmers suffer crippling financial hardship each year as they are unable to secure a Vetenary when an an emergency strikes. The loss of a cow for the small-scale farmer is not just lost milk, it is the loss of a life savings.!!

So when Vishal Kumar Gupta, the founder of venture firm Rural Hills decided to swap his corporate carcass at HCLTech for the dusty lanes of rural Bihar , he was alarmed.

He created a unique solution for livestock health care with technology involvement that connects farmers and trained para-vets at a mere call or a click away!!

OYMOM Health Pvt. Ltd. is developing NandiBaba I1B—India’s first sovereign AI system for livestock and wildlife intelligence—currently evolving from rural emergency care infrastructure into a broader farm-to-border intelligence ecosystem.

NandiBaba, the company’s sovereign AI system, is currently in its data collection and model preparation phase. The platform is built on a proprietary dataset of over 1.5 million livestock cases, with independent training infrastructure confirmed. A phased commercial deployment is targeted between 2027 and 2028.

NandiBaba is not a chatbot. It is not a repackaged tool.

It is a domain-specific AI system, built from the ground up on Indian livestock data.

Core Capabilities:

• Livestock Genetics.
• AI Diagnostics.
• Livestock Banking.
• Disease Surveillance.

“We are not merely solving access; We are re-building complete livestock healthcare solution that connects farmers with trained para-vets instantly, ensuring that medical help is just a call or a click away.

“This idea was not born in a lab or a pitch deck—it came from real ground-level pain. We are not just solving access; we are rebuilding the entire livestock healthcare infrastructure for rural India,” Vishal tells us.

Looking for Benchmark: About the Founder Mr. Vishal Kumar Gupta

Vishal Kumar Gupta, an engineer from Bihar who kick-started his journey in fast-paced corporate world. And during his tenure with the firm HCLTech, as he visited several rural areas, he was faced it reality. He saw a farmer whose animal died one night after no doctor was there. That one event hit him hard, and he realized that the “digital divide” was killing people, ruining lives.

Vishal made that jump back in 2020. He quit his corporate job and got back to the basics. Back then, without any funding and with a lot of determination, he initiated a pilot in 2 districts where he directly spoke to farmers to develop trust which is one commodity that is tougher than technology to find in rural belts.

The First The Experiment: From Pilot to to 38 Districts

Vishal first launched the pilot in Nalanda and Patna in 2022. So instead of beginning with some advanced app he begin with the big survey over 20 thousand case related to livestock.

“Waiting and ground validation is the least you need to survive in this industry,” says Vishal. His path was never about “disrupting” from a high; it was about becoming part of the ecosystem of a village.

Fortune turned when his model was awarded a ₹25 lakh grant under RKVY-RAFTAAR

from the Government of India. Adding a feather to his cap.

This recognition helped him prove wrong a notion that had also opened doors for many startups — the idea of rural youth being skilled as PashuSevaks to be offered first-aid and AI-assisted diagnosis at home.

Initial Challenges: Creating Trust

Vishal’s biggest roadblock was the absence of Not having a structured system Farmers were accustomed to “quacks” or the option of waiting until morning, often past the point of saving. More than an interface it needed results to convince them to place their trust in a tech bundled platform.

PashuSOS did not provide only advice; it created a complete “Full-Stack” ecosystem, and by doing so it provided:

• Healthy Animal Cards: More than 1,000 provided for monitoring animal health.
• PashuSevak Bharat — which employs rural youth at ₹15,000–₹40,000/month.
• ZoonoTrack: A patented data-driven disease intelligence system for outbreak predictions.

Features of the PashuSOS Ecosystem

PashuSOS a social enterprise working on cost-effective, technology driven animal intervention to help reduce unnecessary deaths.

Delivering 10-minute PashuSOS emergency care across 100+ PIN codes (pilot complete), the system is now scaling toward 1,000+ PIN codes across three states, bringing real-time veterinary response to regions where infrastructure historically did not exist.

 Selected under the APEDA Business Challenge 2026, NADIS Export introduces a 5-agent AI architecture connecting farm health data to compliance scoring, SPS certification, and border clearance, with industry pilots currently underway. connecting farm health data to compliance scoring, SPS certification, and border clearance, with industry pilots currently underway.

• Direct Connection: Farmers connect to para-vets (PashuSevaks) which are available in the village itself.
• AI-Driven Diagnosis: Giving para-vets accurate digital prescriptions and access to verified medicines.
• Emergency help 24/7: Special focus on medical emergencies that happen late at night when regular vets aren’t available.

Beyond healthcare delivery, the model is creating a new category of rural and semi-urban employment.

 Through its PashuSevak network, local youth are trained as para-veterinary responders, earning ₹15,000–₹40,000 per month within their communities.

As the system scales nationally, the company estimates that by 2030, it can enable up to 100,000 (1 lakh) gig-based livelihoods across India.

Building a gig economy in livestock remains a structurally challenging sector, requiring trust, skill, and physical presence. The model addresses this through AI coordination combined with localized human networks.

 “We are not just building technology—we are building a new category of employment in rural India,” says Vishal Kumar Gupta.

Integration with the government:

The program is closely linked to government programs and rural institutions to make sure it lasts for a long time.

Revenue Growth: The business has grown from a small pilot project to a revenue range of

₹1 Cr to ₹5 Cr, showing that social impact and financial growth can go hand in hand.

Looking Ahead

Vishal Kumar Gupta wants to make PashuSOS a national movement in the future. His goal is to rebuild the livestock infrastructure so that no farmer in India has to see the “harsh reality” he saw in 2020. He has already expanded to all 38 districts of Bihar and entered UP and MP. The startup delivers a veterinary doctor to your home within 10 minutes.

We built this system from the ground up, starting with villages and real-life problems. Vishal ends by saying, “Our journey is different because it is backed by 5 years of on-the-ground validation.”

“No farmer in India should lose an animal—or a livelihood—because the system failed to show up.”

NandiBaba.AI · PashuSOS.AI · ZoonoTrack Bharat · NADIS Export

www.oymom.com