Indian agriculture is changing every day. Farmers are adopting new technologies, consumers are demanding better quality, and young entrepreneurs are stepping in with fresh ideas. But taking an idea from paper to the ground is never easy. Many startups struggle with funding, networks, and the right guidance. This is where SHITIJ 2025, the flagship incubation program of Pusa Krishi, ICAR-IARI, steps in.
SHITIJ is not just a training program, it is a complete growth journey. It begins with a 15-day intensive mentoring camp, where selected innovators sit with experts, learn how to sharpen their ideas, and understand how to build solutions that truly work for farmers. This short but powerful phase helps entrepreneurs find clarity and direction before they dive into the bigger challenges.
Once the foundation is set, participants move into a year-long incubation program. Over twelve months, startups get access to:
- Modern infrastructure and research facilities.
- Opportunities to test their solutions in the field.
- Connections with industries, corporates, and policymakers.
- Guidance on funding, grants, and scaling up.
- Business support to make their models stronger and future-ready.
Why It Matters:
Every startup begins with passion, but passion alone is not enough. The first year often decides whether an idea will survive or fade away. By offering a strong ecosystem, SHITIJ gives entrepreneurs the confidence to move forward. More importantly, it ensures that their innovations reach the people who need them the most farmers and rural communities.
Who Can Join?
The program is open to early-stage agri-startups and innovators working in areas like agri-tech, mechanization, food processing, biotechnology, and sustainability. If your vision is to solve real challenges in agriculture, SHITIJ can be the turning point for you.
Benefits of SHITIJ 2025 Program:
- 15-day Business & Technical Mentoring.
- 1-Year Incubation Program.
- Access to Infrastructure & Facilities.
- Pilot Opportunities & Market Linkages.
- Industry Connect.
- Facilitation for Grants & Funding.
Program Timeline:
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